22/4 fashion show
“Music and fashion follow certain universal norms, standards and regulations, both use exact measurements of math.” Following this premise the name of the brand 22/4 is based on the simple mathematical equation 2 + 2 = 4.
Intrigued and interested by this uncommon definition in fashion, we discovered the new collection designed by Stephanie Hahn. More than just a fashion show, it really was a 360° experience, with film projections, cocktails and backstage access!
Special thanks to Robin and Ritual Projects.
http://www.224hommesfemmes.com
Article & Photos: Paul Mouginot
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