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On May the 16th, Desperados launched its new variant, Desperados Sangré. More than 250 people, journalists and influencers, were reunited for the occasion at the Pavillon Puebla in the heart of the Buttes Chaumont park. Around a summer aperitif rhythmed by the DJ Myth Syzer, the guests enjoyed the live performance of the duo Zosen & Mina Hamada, and left each with a unique cap, designed by the artists.

Photos: Victor Malecot